Trade Show Tips for New Exhibitors

Skyline has released a new 44-page book containing 25 articles on many key areas for trade show marketing, covering logistics; booth staff selection, training, and staffing; exhibit design; pre-show and at-show promotions; lead management; and measurement of your program’s results.

Most of all, it provides you with a base level of expectations you can take to heart about the challenges and potential to succeed at trade shows. These insights will allow you to shorten you’re learning curve and feel more comfortable even at the beginning of your trade show journey.

Request a free electronic copy today.

Looking for more tips to improve you Trade Show and Event performance – attend Eye Power.