Success in a tradeshow is determined by a lot more than just booking your stall and attending the event. Just because you have paid the money to rent a 3 x 3 metre space for a few days, does not mean you will automatically gain a whirlwind of lead and sales. If only it was that easy! In reality, you’ve just paid for access to the audience of buyers. To succeed, you will have to do your part.
DID YOU KNOW? Colour influences human emotion & behaviour making it a top priority in branding and marketing. Read more to find out about consumer behaviour surrounding colour.
Need to increase traffic in your booth? Did you know that pre-show marketing and personalised invitations could increase your traffic by 45%. Continue reading to find out more about your options for pre-show marketing.
Don’t waste your invested time and money on a booth that doesn’t have any traffic. Adapt to today’s exhibition attendees by completing these simple steps.
Check out this #FactFriday! I bet you didn’t know this hard hitting fact about exhibitions! Ensure you have positive feelings surrounding your exhibit this trade show!
Not sure how many staff to have in your trade show exhibit booth? Use this rule of thumb to determine how many booth staff you need for your space! #FactFriday