
#FactFriday – Five Reasons to Attend a Trade Show
Here are five reasons to attend a trade show..
Here are five reasons to attend a trade show..
47% of marketers value the ability to learn more about their industry when going to trade shows (CEIR). It’s a no brainer that trade shows provide an invaluable opportunity to connect with prospects and leads. In addition to this though, is the opportunity to meet important people in your industry such as competitors, suppliers and resellers.
Did you know that 92% of tradeshow attendees come to see and learn about what’s new in products and services.
Did you know that 77% of executive decision-makers find at least one new supplier at each show they attend? In person trade shows represent a key opportunity to get in front of the right people. Your investment will influence your return. So don’t just show up, stand out.
Not sure how many staff to have in your trade show exhibit booth? Use this rule of thumb to determine how many booth staff you need for your space!
For many businesses marketing budgets are tight. Here are 12 things a trade show booth does for your marketing which might make you reconsider cutting your trade show spend.